I tested the mascara the same way you might: I applied the product during my normally-frenzied morning rush, wore each one all day (about 12 hours) without touching up, and removed the mascara with StriVectin Multi-Action Bi-Phase R&R eye makeup remover before bed. Like a lot of beauty products, what makes a good mascara is rather subjective, depending on your goals: Do you want a dramatic look? A smooth application? Something that'll stay put no matter what? Or is price the be-all and end-all (especially considering mascara should be replaced every three months)? Then, we glammed it up, pitting the top-rated brands against one another to find a winner. We scoured best-seller lists across retailers, beauty blogs, social media, and other best-of lists to find the top mascaras on the market. I am also an expectant mom with two very busy toddlers, so I need a product that delivers great, long-lasting results with minimal effort and-ideally-a reasonable price tag. It goes without saying that I have extensive experience testing beauty products, including face cleansing brushes and eyelash curlers for Reviewed. I'm Brigitt Earley, a lifestyle writer and editor for more than 10 years. Tests show you don’t need a fancy wand shape to achieve a flawless finish. Those trying to “clean up” their beauty routine will appreciate that the formula is vegan, cruelty-free, and formulated without controversial ingredients like parabens, phthalates, sulfates, or fragrance. With a little gentle rubbing and my eye makeup remover, the mascara came right off. with just signs of slight wear, as you’d expect from any cosmetic 12 hours later. Just as importantly, there was no flaking or smudging throughout the day-and my lashes looked nearly as fabulous at 9 p.m. It doesn’t clump at all and delivers what the brand promises: dramatic length, definition, and curl that instantly creates the look of lash extensions. And even though the wand doesn’t appear to hold much formula, somehow it deposits enough to make the first coat look near perfect.Ī second coat is where the magic really happens, though.
The short bristles let you get right up into the base of your lashes and the corners of your eyes without getting any formula on your lids. I’ve never before used a mascara that’s this easy to apply (and I’ve tested a lot of them). Though the wand’s short, plastic bristles look unassuming, they make application a breeze. (We’ve also done similar testing to find the best waterproof mascara.)įrom first swipe, it was clear to me why this is an award-winning mascara with over 14,500 glowing reviews. If you’re more of a drugstore shopper, the Milani Highly Rated ( available at Amazon) produces doe-eyed results that are nearly as good, at a lower price. , which gives you lashes more akin to falsies. We tested 31 of the most highly rated mascaras in three separate rounds of extensive testing to find the best of the best … and it is the Thrive Causemetics Liquid Lash Extensions Mascara So how do you pick a winner in a stocked makeup aisle, where prices swing wildlyfrom just a few dollars to upwards of $30? Some clump upon application, while others seem to melt down your face throughout the day-rain or shine, let alone tears or sweat. But alas, not all mascaras are created equally. A simple swipe-an action that requires just seconds-can do wonders, taking your eyes from tired-looking to wide open and ready for whatever the day may bring. Whether you prefer to go bare or covet the "no-makeup makeup" look, mascara is one of the most impactful tools you can have in your beauty bag.
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